Specialty Retailer Stays on Top of the News with TVEyes.
Media monitoring case study - managing a national brand in real-time.
The public relations specialist of a Fortune 500 specialty retailer manages brand image and local, regional and national media relations with the help of TVEyes Media Monitoring Suite.
In the case study you'll read:
- How TVEyes customer service makes a big difference when time is of the essence
- How his dissatisfaction with other solutions led him to take a free trial of TVEyes, and that "sealed the deal" for him and his team
- How he uses TVEyes to stay on top of TV and radio mentions; locally, regionally and nationally
- Reporting and sharing helps him do his job
- Time saving and other benefits of using TVEyes